3M Canada Company

London, Ontario

Kalmantis Architects

As part of its marketing strategy to convey its corporate objectives to the public, 3M Canada Company commissioned a feasibility study to explore ways in which to alter its main lobby.

The design objective was to provide a new front entrance which would open up to the public. Internally, the space would allow views to penetrate into the building while respecting corporate security protocol. Of key importance was the provision of flexible exhibit space to showcase 3M's history, development and future directions.

Proposal A maximizes the potential for changes to address all of the company's marketing objectives whereas Proposal B considers ways of reducing construction costs while preserving the most important design features.